• Application Deadline:
• Position: Business Applications Sales Executive



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 2 - 4 years



• Location Lagos




• Job Field Sales and Business Development 
  
  

Job Summary

• Afripoint Group Limited is seeking a highly motivated and result-driven Business Applications Sales Executive to drive sales of custom software solutions, business applications, websites, mobile apps, and digital transformation services to companies, SMEs, and individuals.


• The ideal candidate will be responsible for identifying business opportunities, engaging clients, understanding their operational needs, and converting them into technology solution sales.

Key Responsibilities

Sales & Lead Generation:

• Identify and develop new business opportunities for software and digital solutions


• Generate leads through networking, referrals, cold calls, and digital channels


• Build and maintain a strong client pipeline

Solution Selling:

• Understand client business challenges and recommend suitable applications or digital solution

Sell services such as:

• Business management systems


• Mobile applications


• Websites/e-commerce platforms


• Custom software solutions


• Automation systems


• Digital transformation services

Client Relationship Management:

• Conduct meetings, presentations, and product demonstrations


• Prepare proposals, quotations, and business pitches


• Maintain strong relationships with existing and prospective clients

Revenue & Target Achievement:

• Meet monthly and quarterly sales targets


• Negotiate contracts and close deals effectively


• Follow up on payments and project onboarding

Market Intelligence:

• Monitor market trends and competitor activities


• Identify industries with high demand for technology solutions

Qualifications

• Bachelor’s Degree in Marketing, Business Administration, Computer Science, IT, or related field


• Relevant certifications in sales or technology are an added advantage

Experience:

• Minimum of 2–4 years experience in sales, business development, or software/IT solution sales


• Experience selling digital products or services is highly preferred

Required Skills:

• Strong sales and negotiation skills


• Excellent communication and presentation ability


• Good understanding of software and technology solutions


• Ability to explain technical concepts to clients clearly


• Client relationship management skills


• Target-driven mindset

Key Competencies:

• Business development


• Lead conversion


• Strategic thinking


• Customer engagement


• Problem-solving


• Self-motivation and resilience.