Hotel Marketing Manager, Abuja at Venmac Resources Limited

Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
5 days ago

Additional Details

Job ID
151534
Job Views
26

Job Description






Core Responsibilities




  • Strategy Development: Design and implement annual sales and marketing plans that align with the hotel’s revenue targets and commercial objectives.

  • Digital & Content Management: Oversee the hotel’s online presence, including Search Engine Optimization (SEO), digital advertising (PPC), website content, and guest review platforms.

  • Campaign Execution: Create multi-channel promotions to increase occupancy during off-peak seasons or to boost sales for food and beverage outlets.

  • Social Media & Reputation Management: Manage the hotel's social media profiles and proactively monitor guest feedback to maintain brand reputation.

  • Market Analysis: Track competitor pricing, analyze market trends, and identify new business opportunities (like corporate travel or MICE segments).

  • Performance Tracking: Measure the return on investment (ROI) for various marketing initiatives and make strategic adjustments to optimize revenue channels



Key Skills & Qualifications




  • Industry Expertise: A strong understanding of the hospitality and travel industry, including OTA (Online Travel Agency) distribution and revenue management.

  • Analytical & Creative Thinking: Ability to blend data-driven decision-making with creative storytelling.

  • Communication: Excellent interpersonal skills to collaborate with internal teams, travel agencies, and corporate clients.

  • Technical Proficiency: Familiarity with digital marketing tools, Customer Relationship Management (CRM) software, and web analytics



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