• Application Deadline:
• Position: Social Media Manager



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 5 - 8 years



• Location Lagos




• Job Field Marketing and Communication 
  
  

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with business goals.


• Create, curate, and manage high-quality content for social media platforms, including Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, and other relevant channels.


• Plan and maintain a content calendar to ensure consistent and timely posting.


• Monitor social media trends, competitor activities, and emerging digital marketing opportunities.


• Manage online communities by responding to comments, messages, and inquiries professionally and promptly.


• Collaborate with graphic designers, videographers, content creators, and other departments to produce engaging content.


• Execute and optimize social media advertising campaigns to maximize reach, engagement, and lead generation.


• Track, analyze, and report on social media performance using analytics tools and provide actionable insights.


• Monitor brand reputation and ensure consistency in brand messaging across all platforms.


• Generate innovative ideas for campaigns, promotions, and audience engagement initiatives.


• Work closely with the sales and marketing teams to support lead generation and conversion objectives.


• Manage influencer partnerships and collaborations where applicable.


• Stay updated on industry best practices, platform updates, and social media regulations.

Job Requirements / Specifications

• Bachelor's Degree in Marketing, Mass Communication, Public Relations, Digital Marketing, Business Administration, or a related field.


• 5–8 years of proven experience in social media management or digital marketing.


• Strong knowledge of major social media platforms, trends, algorithms, and best practices.


• Proficiency in social media management and analytics tools.


• Excellent content writing, editing, and communication skills.


• Experience in creating and managing paid social media campaigns.


• Basic knowledge of graphic design and video editing tools is an added advantage.


• Strong analytical and problem-solving skills.


• Ability to manage multiple projects and meet deadlines in a fast-paced environment.


• Creative mindset with a keen eye for detail and brand consistency.


• Strong interpersonal and stakeholder management skills.