• Application Deadline: Fri, 17 Jul 2026 00:00:00 GMT
• Position: Modern Retail Sales Specialist



• Job Type Full Time , Onsite



• Qualification BA/BSc/HND



• Experience 2 - 4 years



• Location Lagos




• Job Field Sales and Business Development 
  
  




• Salary Range ₦200,000 - ₦300,000/month
  
  

Job Overview 

To drive sustainable growth within modern trade accounts by executing best-in-class merchandising strategies, maintaining optimal inventory levels, and fostering strong partnerships with store management to enhance brand presence and consumer engagement.

Key Responsibilities 

• Execute and maintain planograms to ensure 100% brand visibility and shelf standards


• Monitor on-shelf availability and coordinate immediate replenishment to prevent out-of-stocks


• Secure and set up secondary displays, such as end-caps, floor stands, and island units


• Negotiate premium shelf space and additional facings with store management


• Coordinate in-store promotions and ensure all POS materials are correctly installed


• Audit competitor activity, including pricing, new launches, and promotional tactics


• Conduct regular stock rotations (FIFO) to minimize expiries and damages


• Submit digital field reports with photo evidence of shelf execution and pricing


• Train in-store promoters on product features and sales techniques


• Liaise with store supervisors to resolve delivery discrepancies or pricing errors


• Analyze store-level sales data to identify and act on growth opportunities

Key Performance Indicators (KPIs) 

• Maintain 95% or higher on-shelf availability for all core product lines


• Achieve 100% planogram compliance across all assigned retail outlets


• Keep stock-out rates below 5% through proactive shelf replenishment


• Secure at least 2–3 secondary displays (end-caps/islands) per store monthly


• Ensure 100% of promotional POS materials are installed by the campaign launch date


• Maintain or increase Share of Shelf (SOS) by 5–10% against key competitors


• Report competitor pricing and activity via digital tools on a weekly basis


• Keep product expiry/damage rates below 1% through strict FIFO rotation


• Complete 100% of scheduled store visits as per the monthly beat plan.

Qualifications & Experience 

• Bachelor’s degree in Business Administration, Marketing, or related field with 2-3 years  retailing experience  in FMCG or consumer electronics 


• Minimum of 2 years in a modern retail role


• Proven experience in marketing 

Key Skills & Competencies 

• Strong leadership and people management skills 


• Excellent negotiation and relationship management abilities 


• Analytical and data-driven decision-making 


• High execution discipline and results orientation 


• Willingness to travel extensively within the region 

Compensation 

• Competitive salary 


• Performance-based incentives 


• Other benefits as applicable.