Digital & Traditional Marketing Executive / Brand Representative at DynamicPlus Advisory

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 hour ago

Additional Details

Job ID
162051
Job Views
23

Job Description






Job Summary




  • We are seeking a confident, presentable, articulate, and results-driven female Digital & Traditional Marketing Executive to promote our newly launched travel and booking website. The platform provides services such as flight bookings, ticket reservations, car rentals, and other travel-related services.

  • The successful candidate will be responsible for driving brand awareness, generating leads, attracting customers, and establishing strategic partnerships through both online and offline marketing activities.

  • She will also serve as the Face of the Brand, representing the company professionally across digital platforms, physical meetings, client engagements, and promotional activities.



Key Responsibilities

Digital Marketing:




  • Develop and implement digital marketing strategies to promote the company’s website and services.

  • Manage the company’s social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and other relevant channels.

  • Create engaging marketing content, including posts, short videos, promotional campaigns, and customer-focused content.

  • Promote flight bookings, ticket reservations, car rental services, and other offerings to potential customers online.

  • Generate leads, drive website traffic, and convert online inquiries into bookings and sales.

  • Respond promptly to customer inquiries and direct prospective clients to the appropriate booking channels.

  • Monitor online marketing performance, engagement, and lead conversion, providing regular reports on results.

  • Identify digital marketing trends, audience interests, and opportunities to increase brand visibility.



Traditional / Physical Marketing:




  • Identify and reach out to prospective clients, travel agencies, corporate organisations, and other potential business partners.

  • Schedule and attend physical meetings with prospective clients and sub-agents by appointment.

  • Build and maintain relationships with travel agents, sub-agents, corporate clients, and other relevant stakeholders.

  • Identify partnership opportunities with businesses and individuals who can refer customers or generate bookings through the platform.

  • Present the company’s services, explain its value proposition, and encourage potential partners to register, collaborate, or use the platform.

  • Conduct direct marketing, promotional visits, networking, and other approved offline marketing activities.

  • Follow up with prospective clients and partners to convert leads into active business relationships.

  • Maintain a record of meetings, prospects, partnerships, leads, and sales generated through physical marketing.



Brand Representation:




  • Serve as the face and public representative of the brand across online and offline platforms.

  • Represent the company professionally during client meetings, partnership engagements, promotional events, and other business activities.

  • Participate in brand videos, promotional campaigns, interviews, and other marketing content where required.

  • Maintain a polished, professional appearance and demonstrate excellent communication, confidence, and interpersonal skills.

  • Communicate the company’s services and brand message clearly and consistently to prospective customers and partners.



Requirements and Qualifications




  • Minimum of 1–2 years of relevant experience in digital marketing, traditional marketing, sales, business development, or a related field.

  • A degree, HND, or relevant qualification in Marketing, Mass Communication, Business Administration, or a related discipline is an advantage.

  • Candidate most leave around surulere,mushin and yaba

  • Demonstrable knowledge of social media management, content creation, online advertising, and lead generation.

  • Strong communication, presentation, negotiation, and interpersonal skills.

  • Ability to confidently engage clients, schedule appointments, attend physical meetings, and establish business partnerships.

  • Good understanding of customer acquisition, sales conversion, and relationship management.

  • Familiarity with travel services, flight bookings, car rentals, tourism, or online booking platforms is an added advantage.

  • Proficiency in using social media tools and basic digital marketing analytics.

  • Ability to work independently, meet targets, and manage multiple marketing activities.

  • Willingness to travel locally for client meetings and business development activities when required.



Key Competencies:




  • Excellent verbal and written communication.

  • Strong sales and persuasion skills.

  • Confidence and professionalism in representing the brand.

  • Creativity in content development and campaign execution.

  • Strong networking and relationship-building abilities.

  • Good organisational and time-management skills.

  • Results-oriented mindset with a focus on leads, partnerships, bookings, and revenue growth.



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