• Application Deadline: Mon, 22 Apr 2024 00:00:00 GMT
• Position: Marketing Officer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Role Overview

• The sales and marketing officer, is to generate new business opportunities and play a vital role in enhancing the brand's market position through effective business development and brand strategies.

Job Duties/ Responsibilities / Accountabilities

• Drive increased revenue and profit generation to achieve business growth, by at least 20% annually


• Work with the sales and marketing lead to develop and implement effective marketing strategies to increase brand visibility, reach and desired market position.


• Conduct product demonstrations to showcase the unique features and benefits of our gift and stationery items.


• Utilize innovative techniques to engage customers and drive sales conversion.


• Implement control systems to monitor and optimize product inventory and sales performance.


• Stay updated on market trends and competitor activities to identify areas for improvement.


• Collaborate with the existing teams to develop compelling marketing campaigns and promotions.


• Provide valuable feedback to improve product development and enhance competitive offerings.


• Contribute to the overall growth and profitability of the company by achieving revenue targets.


• Stay informed about industry best practices and emerging trends in marketing and sales.


• Maintain confidentiality and protect the organization's value by handling sensitive information appropriately.


• Initiate and maintain business relationships with all vendors (manufacturers, distributors and all middle men).


• Propose potential business deals and product distribution channels, by researching, contacting potential partners and exploring opportunities.


• Screen potential business deals by analyzing market strategies, deal requirements and projected financial earnings/expenditure by, evaluating options and resolving internal priorities, and subsequently make recommendations to the marketing lead.


• Close new business deals by coordinating requirements; developing and negotiating contracts, and integrating contract requirements with business operations.


• Manage the relationship with the customer pre and post payment, ensuring goods are delivered promptly

Professional Requirements

• Bachelor’s Degree in Marketing, Management, Business Administration or any relevant discipline


• A minimum of 5 years’ experience, in a similar managerial position is required


• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

Key Competencies / Skills:

• Superb stakeholder and relationship management skills


• Excellent project management skills


• Strong analytical skills and data-driven thinking


• Excellent negotiation skills, with a track record of successfully pitching for new business


• Ability to thrive in a fast paced environment


• Superb proposal writing and reporting Skills.