• Application Deadline:
• Position: Growth and Marketing Executive


• Job Type Full Time


• Qualification BA/BSc/HND , MBA/MSc/MA


• Experience 3 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Key Accountabilities & Responsibilities:

• Growth and Marketing Development:


• Brand Management:

Key Performance Areas:

Financial:

• Budget management


• Job cost control


• Financial implication analysis


• Profitability of marketing campaigns


• Customer retention

Learning & Growth:

Education/Professional Qualification:

• BA or BSC in Business Management or a related discipline


• Relevant postgraduate and/or professional qualification would be an added advantage.


• Professional qualification in Project Management etc., will be an added advantage.

Experience:

• Must possess a minimum of 3 years of work experience in Growth Marketing, User Acquisition Marketing, or Sales.


• Familiarity with acquisition analysis, A/B testing, and ad fraud detection.


• Analytical mindset with strong attention to detail.


• Proven track record of successful growth campaigns.


• Expertise with SEO, paid search, paid social, display, retargeting, and analytical tools for marketers, such as Google Analytics, Google Trends.


• Up-to-date knowledge of mobile performance marketing, trends, and best practices.


• Knowledge of marketing-related business practices, including advertising, market research, technology, and budgeting.

Key Skills & Competencies Requirements:

Functional/Technical:

• Leverage analytic tools (Google Analytics, Think with Google, and Google Trends) during market research to find ways to enhance the companys marketing efforts.


• Proficiency in various digital marketing channels such as social media, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, content marketing, and affiliate marketing.


• Understanding of the strengths and limitations of each channel and the ability to develop integrated marketing strategies that leverage multiple channels for maximum impact.


• Manage SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.


• Analyze the performance of different marketing channels (e.g., social media, email, paid advertising) in terms of reach, engagement, and conversion.


• Develop and oversee the implementation of growth marketing campaigns, with a focus on content marketing, social media marketing, and paid advertising.

Behavioral:

• Commercially driven thinker


• Results-oriented & self-motivated


• Innovative


• Analytical thinking


• Integrity and highly confidential


• Professional yet affable disposition


• Always maintain a professional, neat & well-groomed appearance


• Great organizational skills and responsiveness with attention to details


• Problem-solving & creative thinking