• Application Deadline:
• Position: CRM Expert


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Brief

• The CRM Expert will optimise our CRM system and processes to enhance customer satisfaction, loyalty, and overall business performance.


• This role will involve managing CRM data, implementing best practices, and providing strategic insights to support our sales and marketing efforts.

Responsibilities

• Oversee the implementation and maintenance of our CRM system, ensuring its optimal functionality and integration with other business systems.


• Configure and customize the CRM system to meet specific business requirements and workflows.


• Develop and maintain data quality standards, ensuring data accuracy and consistency.


• Develop and implement strategies to improve customer engagement, satisfaction, and loyalty.


• Analyze customer data to identify trends, opportunities, and areas for improvement.


• Develop and execute customer segmentation and targeting strategies


• Provide CRM support to sales and marketing teams, including training, troubleshooting, and data analysis.


• Develop and implement CRM-based sales and marketing campaigns.


• Track and analyze campaign performance to measure effectiveness and identify areas for optimisation


• Develop and maintain comprehensive CRM reports and dashboards to track key performance indicators (KPIs).


• Analyze data to identify trends, opportunities, and challenges.


• Provide actionable insights to support decision-making.

Qualifications

• Bachelor's degree in business administration, marketing, or a related field.


• Proven experience as a CRM Expert or in a similar role.


• In-depth knowledge of CRM systems (e.g., Salesforce, HubSpot, Zoho).


• Strong analytical and problem-solving skills.


• Excellent communication and interpersonal skills.


• Ability to work independently and as part of a team.