• Application Deadline: Tue, 1 Oct 2024 00:00:00 GMT
• Position: Marketing Manager / Agent


• Job Type Part Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Imo


• City Owerri


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Summary

• The Marketing Manager oversees the development and implementation of comprehensive marketing strategies, campaigns, and initiatives.


• He oversees the development and implementation of both direct and mass marketing programs.


• He provides actionable insights and market intelligence to grow the company’s sales and revenues.

Key roles and responsibilities

• Establish and implement monthly, quarterly, and annual marketing and sales budgets.


• Develop and implement digital and offline marketing initiatives, advertising campaigns, and promotional activities.


• Develop and track web and online platform usage metrics and indicators.


• Conduct market research for identification of opportunities for event catering.


• Conduct research for opportunities at higher institutions’ matriculations, convocations, and student week activities for temporary sales points.


• Liaise with stakeholders and potential clients to promote brand image.


• Build customer relationship management and email databases.


• Conduct programs for the generation of customer feedback and insights.


• Work closely with the operations and outlet teams to ensure alignment of marketing and sales goals and activities.


• Measure the performance of all marketing programs and communicate results to management.

Qualifications

• Bachelor's degree in Marketing, Communication, Business administration, or related discipline.


• Minimum of 5 years’ experience in an executive position.


• Highly experienced in marketing digital products and services.


• Strong design and analytical skills.


• Strong social media marketing skills.


• Strong managerial skills with a proven track record in delivering targets.


• Strong verbal and written communication skills.