Digital Marketing / Social Media Executive at Kartel Energy

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
101436
Job Views
60

Job Description



Responsibilities



  • Developing, implementing and managing our social media strategy

  • Measuring the success of every social media campaign

  • Staying up to date with the latest social media best practices and technologies

  • Using social media marketing tools

  • Working with designer to ensure content is informative and appealing

  • Monitoring user engagement and suggesting content optimization

  • Communicating with industry professionals and influencers via social media to create a strong network

  • Assist in the formulation of strategies to build a lasting digital connection with consumers

  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness

  • Be actively involved in SEO efforts (keyword, image optimization etc.)

  • Prepare online newsletters and promotional emails and organize their distribution through various channels

  • Provide creative ideas for content marketing and update website

  • Collaborate with designers to improve user experience

  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

  • Maintain partnerships with media agencies and vendors.


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