Content Creator & Social Media Manager at Amy Consulting

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
102983
Job Views
126

Job Description



Job Summary: 



  • The Content Creator & Social Media Manager will be responsible for creating high-quality photo and video content, managing our social media platforms, developing website content, and crafting email marketing campaigns.

  • The ideal candidate is a talented storyteller who can translate our brand's voice into engaging and impactful content.


Roles and Responsibilities:


Content Creation:



  • Develop, shoot, and edit original photo and video content that aligns with our brand’s tone and messaging.

  • Create visually appealing graphics, images, and videos for use on social media, website, and email marketing.

  • Collaborate with the marketing team to brainstorm and develop content ideas.


Social Media Management:



  • Manage and oversee all social media platforms (Instagram, Facebook, Twitter, LinkedIn, etc.).

  • Plan, schedule, and publish posts regularly to maintain a consistent brand presence.

  • Engage with followers, respond to comments, and interact with our online community.


Website Content:



  • Write and update engaging website copy that reflects our brand’s voice.

  • Work with the team to ensure that website content is up-to-date, accurate, and optimized for SEO.


Email Marketing:



  • Create and manage email marketing campaigns, including drafting email copy, designing layouts, and segmenting mailing lists.

  • Analyze email marketing performance and provide insights for improvements.


Analytics & Reporting:



  • Track and analyze the performance of content across all platforms, providing monthly reports on engagement metrics and suggesting improvements.

  • Stay up-to-date with the latest digital marketing trends and adapt strategies accordingly.


Collaboration:



  • Work closely with management and design team to ensure a cohesive brand message across all channels.

  • Assist in developing marketing campaigns and strategies to increase brand awareness and reach.


Qualifications:



  • Proven experience in content creation (photography, videography, graphic design, writing) and social media management.

  • Strong understanding of social media platforms, algorithms, and best practices.

  • Proficiency with photo/video editing software (e.g., Adobe Creative Suite, Canva, Final Cut Pro).

  • Excellent written and verbal communication skills.

  • Basic knowledge of SEO and email marketing tools.

  • Ability to work independently and manage multiple projects simultaneously.

  • Strong attention to detail and a creative mindset.

  • Candidate must also be willing to appear on camera when necessary, such as shooting explanatory videos


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