Digital Marketing Associate at Octamile

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
103426
Job Views
64

Job Description



Job Responsibilites

About Your Role:



  • Develop and execute comprehensive marketing campaigns that effectively describe and promote our products

  • Create engaging and relevant content including blog posts, case studies, newsletters, product sheets, email campaign, social media posts:

  • Collaborate with Engineering, Product and Commercial teams to create succinct marketing materials that convey the value proposition of our products

  • Measure and report on the performance of digital marketing campaigns, content and assess against goals (ROI and KPIs)

  • Implement SEO best practices to maximize content reach and engagement across digital platforms.

  • Analyze market trends and customer feedback to continuously improve our product positioning and content strategy.

  • Engage with our online community across social media platforms and forums to foster positive relationships and promote brand loyalty.

  • Strong computer skills - Excel, Powerpoint, Word

  • Keep updated on industry trends, competitors, and market conditions to provide insights and recommendations.


Job Requirements

About You:



  • At least 2 years proven experience in marketing and content creation

  • Excellent writing, editing and verbal communication skills

  • Excellent analytical skills and experience with web analytics tools (e.g., Google Analytic, Google Search Console, SEMrush, and keyword research tools)

  • Strong understanding of digital marketing principles, including SEO, social media management and email marketing

  • Ability to work collaboratively with diverse teams and stakeholders.

  • A strong willingness to learn and grow.


Benefits:



  • Opportunity to be part of a pioneering team in the insurtech industry.

  • Collaborative and dynamic work environment that encourages innovation and growth.

  • Competitive compensation package with performance-based incentives.


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