• Application Deadline:
• Position: Brand Storyteller / Content Writer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Responsibilities

• Develop ideas and produce content for content marketing, linking the brand to its target audience.


• Create and edit content as part of a comprehensive content development plan.


• Write engaging and informative material for blogs, articles, emails, social media posts, and other digital platforms.


• Design and develop digital content, including videos (proficiency in Capcut is desirable).


• Write compelling and engaging content that resonates with the target audience.


• Craft stories that enhance the brand's visibility and appeal.


• Use writing talents to convince the public, including writing reviews and producing small promotional videos.


• Research and fact-check information related to content topics.


• Optimize content for SEO, including the use of appropriate keywords.


• Conduct keyword research and follow SEO guidelines to improve content performance.


• Proofread and edit written pieces before publication to ensure quality.


• Revise and edit content, submitting work to editors for input and approval.


• Ensure all content is error-free and meets brand standards.


• Plan, produce, and create digital content for use across various digital channels.


• Increase engagement with audiences and stakeholders through effective content strategies.


• Promote content on social networks and analyze engagement metrics.


• Collaborate with marketing, design, research, editorial, consultants, and other writers.


• Work with art and layout professionals to design content and maintain branding requirements.


• Conduct interviews with clients and stakeholders to understand business objectives and requirements.


• Analyze custom primary research, secondary market research sources, and client case studies to generate ideas.


• Provide actionable insights and recommendations based on quantitative and qualitative research data.

Qualification

• Interested candidates should possess an HND, Bachelor of Arts (BA), or B.Sc Degree.