Design and oversee all aspects of our digital marketing including our marketing database, email, and display advertising campaigns.
Work with your team to brainstorm new and innovative growth strategies.
Planning and executing marketing strategies with the brand communications team and improving them with changing marketing trends.
Managing social media channels of the brand and sub-brands, and identifying additional social channels for the brand to interact with its target audience.
Oversee and manage all contests, giveaways, and other digital projects.
Plan and manage social media platforms.
Working in close coordination with the content team to identify and publish the right content for the brand's blog, website, and social media channels.
Coordinate with advertising and media experts to improve marketing results.
Bringing in ideas for website improvements and coordinating with the design and development team to implement the improvements.
Coordinating with the sales team on targets, resource requirements, and the overall performance.
Hunting and pitching media houses, influencers, brand ambassadors, events, and bloggers who might be interested in featuring or working with the brand.
Engage and build loyalty among our online communities.
Monitoring website analytics and evaluate important metrics that affect our website traffic, service quotas, and target audience.
Prepare accurate monthly reports on our marketing campaign's overall performance.
Requirements
Candidates should possess a Bachelor's Degree, HND, OND qualification with 0 - 2 years work experience.
Proven work experience as a Content Creator, Copywriter or similar role.
Portfolio of published articles.
Hands-on experience with Content Management Systems (e.g. WordPress)
Excellent writing and editing skills in English.
An ability to fact-check long-form content pieces.