• Application Deadline:
• Position: Business Development Officer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience



• Location Abuja




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Key Responsibilities:

• Identify and pursue new business opportunities within the printing industry to expand the company's client base and revenue streams.


• Develop and implement strategic business development plans aligned with company goals and objectives.


• Conduct market research to identify emerging trends, customer needs, and competitor activities specific to the printing industry.


• Build and maintain relationships with print buyers, advertising agencies, graphic designers, and other stakeholders through networking and outreach efforts.


• Attend industry events, trade shows, and conferences to promote the company's printing services and generate leads.


• Generate leads through various channels, including cold calling, email marketing, and social media outreach, with a focus on print-related businesses.


• Qualify leads and convert them into sales opportunities through effective communication and relationship-building.


• Manage relationships with existing clients to ensure high levels of customer satisfaction and identify opportunities for upselling or cross-selling additional printing services.


• Develop and execute social media strategies to increase brand awareness, engagement, and follower growth within the printing industry.


• Create and curate compelling content for social media posts, blogs, and other marketing materials tailored to print-related topics and interests.


• Analyze social media performance metrics and generate reports to track the effectiveness of social media campaigns and inform future strategies.


• Write and edit engaging content for various marketing materials, including website content, blog posts, case studies, and print samples.


• Develop marketing collateral, such as brochures, flyers, and catalogs, to showcase the company's printing capabilities and services.


• Ensure that all marketing content is consistent with the company's brand identity, messaging, and industry expertise.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or related field.


• Proven experience in business development, client acquisition, and social media marketing within the printing industry.


• Strong understanding of printing technologies, processes, and industry trends.


• Excellent communication, interpersonal, and networking skills.


• Proficiency in digital marketing tools and platforms, including social media management tools, Google Analytics, and CRM systems.


• Creative thinking and problem-solving abilities.


• Ability to work independently and as part of a collaborative team.