• Application Deadline: Sun, 31 Jul 2022 00:00:00 GMT
• Position: Copy Writer / Content Developer & Digital Marketing Officer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 - 4 years


• Location Abuja


• Job Field Media / Advertising / Branding 
  

Responsibilities

• Write, edit and publish engaging posts for the various social networks, including Facebook, Twitter, Instagram and LinkedIn.


• Optimize social media posts (language, tone, message) based on our target audience's behaviors.


• Select appealing images and videos to complement text.


• Update our social media pages with compelling company news.


• Coordinate with internal teams to create advertising posts (e.g for events, open roles and product releases)


• Track and report on social media insights (traffic engagement, shares, conversion rates)


• Apply advertising techniques to boost and awareness, like promotion and comments on our social media pages in a timely and accurate manner.


• Writing new web content and editing existing content.


• Editing and proofreading new content before publication.


• Managing the distribution of content through our various channels, including social media.


• Analyzing performance indicators and web traffic and determining the effectiveness of created content.


• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, Twitter, and Instagram


• Write clear marketing copy to promote our services in well-structured drafts using Content Management Systems


• Identify customers’ needs and gaps in our content and recommend new topics


• Ensure all-around consistency (style, fonts, images and tone)


• Update website content as needed


• Track and report on social media insights (traffic, engagement, shares, conversion rates)


• Acting according to the data insights/ metrics information


• Set up and optimize company pages within each platform to increase the visibility of company’s social content


• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification


• Respond to questions and comments on our social media pages in a timely and accurate manner.

Requirements

• Candidates should possess a Bachelor's Degree / HND with 2 - 4 years experience.