• Application Deadline: Mon, 23 Dec 2024 00:00:00 GMT
• Position: Email Marketer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 2 - 5 years



• Location Abuja




• Job Field Media / Advertising / Branding 
  
  

Responsibilities

• Develop and implement email marketing strategies aligned with business goals.


• Write compelling email copy and design visually appealing, mobile-optimized templates.


• Segment email lists and create targeted campaigns for different customer groups.


• Monitor and analyze email performance (open rates, click-through rates, conversions) and optimize campaigns based on data.


• Implement automated workflows, such as welcome emails and re-engagement campaigns.


• Ensure email campaigns comply with legal regulations.


• Collaborate with cross-functional teams (marketing, design, sales) to align email efforts with overall business initiatives.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent work experience).


• Proven experience (2-5 years) as an Email Marketer, Digital Marketing Specialist, or similar role.


• Strong knowledge of email marketing platforms (e.g., Mailchimp, Klaviyo, HubSpot, Salesforce).


• Solid understanding of email marketing best practices, segmentation, and A/B testing.


• Proficiency with analytics tools (e.g., Google Analytics, email reporting tools) to track and analyze campaign performance.


• Excellent writing and editing skills, with attention to detail.


• Strong project management skills, with the ability to manage multiple campaigns simultaneously.


• Creative and analytical mindset with the ability to adapt to evolving marketing trends.