Senior Writer - Pulse Picks at Pulse NG

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
107963
Job Views
63

Job Description






Job Description




  • Pulse is seeking an experienced Senior Writer to join the Pulse Picks team.

  • As a Senior Writer, you will play a critical role in creating engaging, insightful, and high-quality content that aligns with our mission to inform, inspire, and connect our audience.

  • You will collaborate closely with our editorial, creative, and commercial teams to craft stories that drive engagement and align with Pulse Picks' content strategy.



Responsibilities

Content Creation:




  • Write well-researched, engaging, and original articles tailored to the Pulse Picks audience.

  • Develop product reviews, buying guides, recommendations, and trend-driven content across multiple categories, including beauty, lifestyle, technology, and fashion.

  • Craft SEO-optimized content that drives traffic and enhances Pulse Picks' visibility on search engines.



Editorial Excellence:




  • Proofread and edit articles to ensure clarity, consistency, and adherence to Pulse's editorial standards.

  • Fact-check all content to maintain accuracy and credibility.

  • Contribute to developing the Pulse Picks editorial voice, ensuring it resonates with the target audience.



Collaborative Content Planning:




  • Work closely with the Editorial Lead to brainstorm, pitch, and execute content ideas.

  • Collaborate with the creative and social media teams to align articles with multimedia content.

  • Assist in developing content calendars, ensuring timely execution of content deliverables.



Audience Engagement:




  • Monitor and analyze content performance metrics to understand audience preferences.

  • Adapt writing style and focus based on audience feedback and engagement data.

  • Experiment with new content formats and storytelling techniques to captivate and retain the audience.



Mentorship and Leadership:




  • Guide junior writers and freelancers, providing constructive feedback to enhance their work.

  • Uphold a high standard of writing and serve as a mentor for aspiring writers within the team.



Qualifications




  • Bachelor’s degree in Journalism, Mass Communication, English, or a related field.

  • 5+ years of experience in writing and editing, preferably within the digital media, e-commerce, or lifestyle industries.

  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.

  • Proven ability to write compelling, engaging, and SEO-optimized content.

  • Deep understanding of various content formats, including long-form articles, listicles, and video scripts.

  • Ability to meet tight deadlines, manage multiple tasks, and prioritize effectively.

  • Proficiency in content management systems (e.g., WordPress).

  • Strong knowledge of African market, trends, and consumer behavior is an advantage.

  • Excellent communication and collaboration skills.



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