Marketing Executive at Creatrix Empire

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
10863
Job Views
165

Job Description



Job Responsibilities



  • Overseeing and developing marketing campaigns

  • Conducting research and analyzing data to identify and define audiences

  • Devising and presenting ideas and strategies

  • Promotional activities

  • Compiling and distributing financial and statistical information

  • Liaising with the digital marketer to maintain website and monitor data analytics

  • Organizing events and product exhibitions

  • Liaising with Social media manager to monitor campaigns on all social media handles

  • Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets

  • Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels.

  • Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support

  • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.

  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly

  • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.

  • Perform other duties as assigned by Management.


Requirements



  • Candidates should possess a Bachelor's Degree with minimum of 3 years experience.

  • Professional qualification or evidence of training / development in marketing.


Other Selection (Skills, Knowledge and Experiences):



  • Good teamwork skills

  • Communication skills and networking ability

  • Adaptability

  • Strong attention to detail.

  • Good organisation and planning skills

  • Creativity and writing skills

  • Commercial awareness

  • Numerical skills.

  • IT skills.


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