Digital Marketer (Real Estate) at The People Practice

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
109137
Job Views
51

Job Description






Our client, who is a Legal Practitioners & Property Consultants, is looking to hire an experienced Digital Marketer (Real Estate) to join their team. This dual-role position combines real estate management with digital marketing expertise to drive the growth and visibility of their properties. The ideal candidate will have a solid understanding of real estate operations, property management, digital marketing strategies, and lead generation.



Responsibilities



Real Estate Management




  • Oversee property management, including leasing, tenant relations, maintenance coordination, and compliance with local regulations.

  • Manage property listings, conduct site visits, and collaborate with real estate agents or brokers to ensure properties are effectively marketed.

  • Negotiate lease terms, renewals, and contracts with clients or tenants to maximize revenue and occupancy rates.

  • Monitor property market trends to identify opportunities and risks and report insights to senior management.

  • Track and analyze property performance metrics and financials to ensure profitability and growth.



Digital Marketing and Lead Generation




  • Develop and implement digital marketing campaigns, including social media, email marketing, and paid ads, to attract and engage clients.

  • Optimize property listings across websites, online marketplaces, and real estate platforms to increase visibility and traffic.

  • Utilize SEO, SEM, and analytics to improve online presence, track campaign performance, and maximize lead generation.

  • Collaborate with graphic designers, photographers, and other external vendors to create high-quality promotional materials.

  • Leverage CRM tools to manage client relationships and ensure consistent follow-up with leads and inquiries.



Qualifications




  • Bachelor’s degree in Real Estate, Marketing, Business, or a related field.

  • Minimum of 3-5 years in real estate management or digital marketing, with experience in both preferred.

  • Proficiency in property management software and CRM tools.

  • Strong understanding of SEO, SEM, PPC, and social media marketing strategies.

  • Familiarity with digital analytics tools and real estate platforms.



Must have skills




  • Excellent communication and negotiation skills.

  • Ability to work independently, prioritize tasks, and manage multiple responsibilities.

  • Creative and strategic thinking with attention to detail.

  • Knowledge of local real estate market trends and regulations.



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