Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
12 days ago

Additional Details

Job ID
109541
Job Views
28

Job Description






Role Overview



We are seeking a skilled Data Analyst to join the Kuda for Business team. This role requires expertise in mining data from multiple sources to uncover actionable insights, enabling data-driven decisions that enhance our product offering, improve customer experience, and drive the growth of our business banking platform.



You will work closely with cross-functional teams, including product, marketing, and customer success, to ensure that data is at the heart of every decision we make.



Key Responsibilities



Data Analysis and Insights




  • Analyze customer behaviors, merchant activities, and market trends to identify opportunities for growth and improvement.

  • Provide actionable insights to guide product enhancements, acquisition strategies, and customer retention initiatives.

  • Use data to evaluate the effectiveness of features and campaigns, delivering data-driven recommendations.

  • Dashboard Development and Reporting



Dashboard Development and Reporting 




  • Develop and maintain automated dashboards and reports to monitor key metrics, ensuring stakeholders have access to timely and accurate data.

  • Present insights to senior management and cross-functional teams to drive alignment and strategy.



Customer Segmentation and Behavioral Analysis 




  • Work closely with the marketing team to segment customers and merchants based on behavior, transaction data, and engagement metrics.

  • Support targeted marketing campaigns by providing data-driven segmentation and performance analysis.



Experimentation and Optimization 




  • Support A/B testing efforts to evaluate new features, marketing campaigns, and customer engagement strategies.

  • Champion experimentation best practices, ensuring clean and accurate data collection and interpretation.



Data Infrastructure and Integration 




  • Collaborate with data engineering teams to enhance the data infrastructure supporting Kuda for Business.

  • Ensure seamless integration of internal and external data sources to maintain a comprehensive data ecosystem.



Privacy and Compliance 




  • Support the team in navigating data privacy regulations, ensuring compliance with applicable laws and best practices.



Qualifications and Experience




  • Bachelors degree in Statistics, Data Science, Computer Science, Economics, or a related field.

  • 3 years of experience as a Data Analyst, preferably in fintech, e-commerce, or a growth-focused role.

  • Proficiency in SQL, with experience in data modeling and querying large datasets.

  • Hands-on experience with business intelligence tools (e.g., Looker, Tableau, Power BI.

  • Strong knowledge of metrics such as LTV, CAC, CR%, and churn, with the ability to apply them to a business context.

  • Familiarity with data systems relevant to business growth, such as CRMs, attribution platforms, and analytics stacks.



Nice to Have




  • Experience in African markets and understanding of the SME ecosystem.

  • Knowledge of advanced data analysis techniques, such as predictive modeling and machine learning.

  • Previous experience with Kudas or similar platforms for business banking.



Key Competencies




  • Analytical Mindset: Ability to translate complex data into clear and actionable insights.

  • Technical Expertise: Proficient in SQL and business intelligence tools, with a strong foundation in data modeling.

  • Communication Skills: Clear and concise in presenting data and insights to technical and non-technical audiences.

  • Collaboration: Works effectively across teams, fostering a data-driven culture.

  • Attention to Detail: Ensures accuracy and consistency in data analysis and reporting



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