• Application Deadline:
• Position: Head of Marketing



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 3 - 20 years



• Location Adamawa




• City Yola




• Job Field Real Estate  , Sales / Marketing / Retail / Business Development 
  
  

Job Details

• Develop and implement the overall marketing strategy to achieve the company's sales goals.


• Create annual and quarterly marketing plans, budgets, and timelines for campaigns.


• Identify market trends and opportunities to position the firm competitively in the real estate market.


• Collaborate with the sales team to align marketing efforts with business objectives.


• Build and maintain the company’s brand image to enhance visibility and trust in the real estate market.


• Ensure consistency in branding across all marketing materials and platforms.


• Oversee the design and production of marketing collateral such as brochures, flyers, and property listings.


• Manage the company's online presence, including the website, social media channels, and email marketing campaigns.


• Develop and execute digital marketing strategies to generate leads and increase traffic to the website.


• Create and manage marketing campaigns to attract potential buyers, sellers, and investors.


• Oversee lead generation activities through various channels, including online ads, open houses, and networking events.


• Conduct market research to understand customer needs, preferences, and behaviors.


• Monitor competitor activities and industry trends to stay ahead in the market.


• Oversee the creation of high-quality content, including blog posts, videos, newsletters, and property listings.


• Ensure content is engaging, informative, and optimized for different platforms.


• Organize press releases, media briefings, and promotional events to increase brand awareness.


• Represent the company at real estate conferences, exhibitions, and industry events.


• Lead and manage the marketing team, providing mentorship, guidance, and performance evaluations.


• Foster a collaborative work environment and encourage creative thinking.


• Prepare regular reports on marketing performance, including key metrics like lead generation, conversion rates, and campaign effectiveness.


• Present findings to senior management and make recommendations for improvement.


• Use insights to refine future marketing strategies and optimize results.

REQUIREMENT

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.


• 3*years of progressive experience in marketing and leadership role.


• Proven experience in the real estate sector or related industries


• Track record of managing successful marketing campaigns and achieving business growth targets.


• Strong expertise in developing and executing comprehensive marketing strategies.


• Experience managing multi-channel campaigns


• Ability to manage brand positioning and ensure consistent messaging across all platforms.