Strategic Partnerships Manager, Executive Education at James Hope University Business School

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
113378
Job Views
59

Job Description






Summary




  • The Strategic Partnerships Manager for executive education will drive growth through traditional business development strategies, focusing on creating, building, and maintaining partnerships with business enterprises (corporations), government agencies, and NGOs.

  • The role also involves collaborating with internal teams to deliver high-quality business education programs and using digital and social marketing tools to support outreach efforts.



Key Responsibilities




  • Develop and execute traditional business development strategies to build partnerships.

  • Promote executive education programs through direct outreach, presentations, and professional networking.

  • Collaborate with the digital and social marketing team to enhance visibility via online channels.

  • Maintain strong client relationships to ensure satisfaction and encourage repeat business.

  • Achieve revenue growth targets and provide regular performance reports.



Description of Job Roles

Partnership Development:




  • Identify, target, and establish partnerships with corporations, government agencies, and NGOs for executive education programs.

  • Attend industry events, seminars, and networking opportunities to build relationships with potential clients.

  • Develop and present customized proposals, ensuring alignment with partner needs and organizational objectives.

  • Negotiate and finalize partnership agreements to secure long-term collaborations.



Program Promotion and Sales:




  • Collaborate with the marketing and digital teams to promote executive education programs for the school.

  • Use traditional business development methods such as direct outreach, personal meetings, and presentations to attract corporate clients.

  • Leverage modest digital marketing tools (e.g., LinkedIn) for lead generation and professional networking.

  • Maintain a strong understanding of market trends to position programs effectively.



Client Engagement and Retention:




  • Serve as the main point of contact for corporate clients, ensuring a seamless and professional experience.

  • Organize face-to-face and virtual consultations to gather client requirements and feedback.

  • Foster long-term client relationships, encouraging repeat engagements and referrals.



Market Analysis and Strategy:




  • Conduct market research to identify emerging trends in executive education and corporate training.

  • Monitor competitor activities and recommend strategies to enhance the school’s offerings.

  • Work with faculty and program teams to co-design programs that meet market needs and client expectations.



Internal Collaboration:




  • Collaborate with the faculty, operations, and digital marketing teams to ensure effective delivery of programs.

  • Provide insights to the marketing team on key messages to campaign target audiences.

  • Contribute to the design of program contents to reflect the needs of strategic partners.



Drive Revenue Growth:




  • Develop and implement strategies to meet and exceed revenue targets for executive education programs

  • Pursue new business opportunities and identify additional revenue streams.

  • Monitor the financial performance of partnerships and ensure cost-effective program delivery.



Person Specifications

Qualifications:




  • A strong Bachelor’s Degree in Business Administration, Marketing, or a related field (MBA preferred).

  • Membership in relevant professional associations would be advantageous.

  • Consistent and proven experience (5+ years) in business development or strategic partnerships, ideally in the marketing of business education or corporate training

  • Track record of successfully managing and growing strategic partnerships.



Skills and Competencies:




  • Strong relationship-building, negotiation, communication, and presentation skills.

  • Expertise in traditional business development strategies, including in-person client meetings and presentations.

  • Experience in marketing of executive education or corporate training.

  • A strong network of relevant industry contacts.

  • Basic familiarity with digital and social media platforms for professional networking.

  • Excellent project management and organizational skills.

  • Strategic and analytical thinking to identify and seize business opportunities.



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