Regional Marketing Manager - Northwest at Iknorbert Communications Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
113718
Job Views
106

Job Description






Job Summary




  • The Regional Marketing Manager Northwest will be responsible for driving marketing efforts across all cities, towns, and local governments in the states within the assigned region.

  • The ideal candidate will be responsible for developing and executing regional marketing strategies aimed at sourcing new customers, increasing market share, and ensuring the company's products are well represented in the region.



Key Responsibilities




  • Develop and implement effective marketing strategies to drive brand awareness and increase sales across multiple regions within the Northern states.

  • Identify and source new customers from various cities, towns, and local government areas within the region.

  • Build and maintain strong relationships with key clients, distributors, and stakeholders.

  • Collaborate with the sales and product teams to ensure alignment of marketing efforts with sales objectives.

  • Conduct market research to understand customer needs, trends, and competitive activities in the region.

  • Organize and manage promotional events, product launches, and other marketing initiatives to boost brand presence.

  • Monitor and analyse the effectiveness of marketing campaigns and adjust strategies accordingly.

  • Prepare and present detailed reports on marketing activities and results to senior management.

  • Manage budgets and ensure the effective allocation of resources for regional marketing efforts.



Qualifications

Education:




  • A minimum of a Bachelor’s Degree or Higher National Diploma (HND) in Marketing, Business Administration, Social Sciences or a related field from any Polytechnic or University located in the Southern states of Nigeria. (Must be a Northern Nigeria person who was educated in Southern Nigeria)



Experience:




  • At least 5 - 10 years of proven experience in marketing, preferably in the distribution of mobile phones, accessories, electricals and electronics industry.

  • Strong understanding of regional market dynamics in Northwest Nigeria.

  • Experience in sourcing customers and managing relationships in multiple locations.



Skills:




  • Excellent communication and interpersonal skills.

  • Strong analytical and problem-solving abilities.

  • Proficiency in digital marketing, brand management, and campaign execution.

  • Ability to work independently and in a team setting.

  • Fluency in Hausa or other local languages from the Northern region is an added advantage.



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