Beauty and Fragrance Sales Manager at Beauty And Fragrance LTD

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
114602
Job Views
101

Job Description






Job Overview




  • As we continue to expand, we are seeking a Sales Manager who will be responsible for overseeing sales operations, managing stock levels, and driving the performance of our stores and brands across the region.

  • The Sales Manager will oversee the entire sales process, including forecasting, stock management, order placement, and sales analysis.

  • This role is essential in ensuring that stock levels are aligned with market demands, sales goals are met, and the company maintains a competitive edge in the luxury beauty and fragrance industry.

  • The ideal candidate will possess strong analytical skills, a deep understanding of sales forecasting, and the ability to drive growth and resolve challenges in the sales process.



Key Responsibilities

Sales Forecasting, Order Processing, and Stock Management:




  • Forecast warehouse order needs based on sales trends and store requirements to prevent both out-of-stock and overstock situations.

  • Process store orders and monitor stock levels across all locations, ensuring efficient inventory management and timely replenishment.

  • Work closely with the CEO or GM to monitor stock levels and place brand orders based on the analysis of sales trends and projected future needs.



Brand Order Placement:




  • Weekly monitoring of overall stock levels and initiating orders in collaboration with the CEO or GM.

  • Analyze sales data from product launches and year-to-date sales to propose appropriate order quantities for replenishment.



SKU Analysis:




  • Conduct detailed analysis on SKU performance to identify why specific SKUs may not be selling well (e.g., price issues, marketing issues, etc.).

  • Collaborate with the Marketing Manager to address potential marketing-related issues and propose corrective actions.



Price Management:




  • Regularly monitor product pricing to ensure alignment with global recommended prices while maintaining a competitive advantage in the market.

  • Ensure pricing strategies support profitability while enhancing the appeal of our luxury offerings.



Store Sales Analysis:




  • Monitor the sales performance of stores, identifying any issues or drops in sales.

  • Collaborate with relevant departments to implement strategies that boost sales in underperforming stores.

  • Investigate causes of sales drops and work to rectify these through targeted actions (e.g., promotions, stock adjustments, etc.).



Brand Sales Analysis:




  • Identify underperforming brands in the portfolio and work with the marketing and operations teams to develop and implement strategies for improvement.

  • Collaborate with brand representatives and marketing to address issues related to product visibility, availability, and positioning.



Novelties and New Product Launches:




  • Ensure all new product launches are appropriately allocated to stores in a timely manner.

  • Work with the Tester Department to ensure product testers are available and well-distributed across stores.

  • Coordinate with the Marketing Department to ensure new product launches receive adequate marketing support and visibility.



Sales Team Management and Training:




  • Plan and direct the training of new Sales Representatives in coordination with the Trainer & HR team to ensure they are equipped with product knowledge and sales techniques.

  • Set clear sales quotas and goals for sales representatives and stores, ensuring alignment with overall business objectives.

  • Provide leadership and mentorship to the sales team, ensuring they remain motivated and focused on achieving sales targets.



Customer Complaints and Issue Resolution:




  • Handle and resolve customer complaints regarding products or services, ensuring customer satisfaction and maintaining the brand’s reputation for quality.



Coordination of Regional Sales Activities:




  • Direct and coordinate all sales activities both locally and regionally, ensuring consistency in approach and alignment with business goals.

  • Collaborate with regional teams to drive sales growth and optimize store performance across different territories.



Qualifications & Requirements

Education:




  • A Bachelor's Degree in Business Administration, Marketing, Sales, or a related field. An MBA or relevant certification is a plus.



Experience:




  • At least 5-7 years of experience in sales, with a minimum of 3 years in a managerial role, preferably within the luxury beauty, fragrance, or skincare industry.

  • Experience in wholesale and retail distribution, with a proven track record in managing stock levels, forecasting, and order processing.

  • Demonstrated ability to analyze sales performance, address challenges, and improve sales results.



Skills:




  • Strong analytical skills with the ability to analyze SKU performance, identify trends, and adjust strategies accordingly.

  • In-depth knowledge of inventory management, stock forecasting, and order processing.

  • Expertise in pricing strategy and maintaining competitive pricing in a luxury market.

  • Excellent communication, negotiation, and interpersonal skills.

  • Proficiency in Microsoft Office, CRM software, and data analysis tools.



Personal Attributes:




  • Proactive, solution-oriented, and results-driven with a strong focus on achieving sales targets.

  • Exceptional leadership and people management skills, with the ability to motivate and develop a high-performing sales team.

  • Strong problem-solving skills, with the ability to identify and address operational challenges in sales processes.



Benefits




  • Competitive salary

  • Health and wellness benefits.

  • Opportunities for professional development/trainings/incentives and career progression.

  • Opportunity to work with a prestigious brand in the luxury beauty and fragrance industry.



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