Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
115082
Job Views
56

Job Description






Key Responsibilities




  • Develop and execute marketing campaigns to promote printing services, including brochures, catalogs, packaging, and large-format printing.

  • Conduct market research to understand customer needs, industry trends, and competitor activities.

  • Create and manage content for digital and traditional marketing channels (website, social media, email campaigns, print ads).

  • Collaborate with the sales team to create targeted materials and presentations that drive leads and conversions.

  • Build and maintain strong relationships with existing clients while identifying new business opportunities.

  • Measure and report on marketing campaign performance, analyzing ROI and adjusting strategies as needed.

  • Assist with trade shows, events, and promotional activities to enhance brand awareness.



Qualifications




  • Bachelor's Degree in Marketing, Business, or a related field.

  • 3+ years of experience in marketing, preferably in the printing, manufacturing, or B2B sectors.

  • Strong knowledge of digital marketing tools, social media platforms, and email marketing.

  • Excellent communication and copywriting skills.

  • Proficiency in Microsoft Office Suite and marketing software (CRM, SEO tools, Google Analytics, etc.).

  • Ability to work independently, manage multiple projects, and meet deadlines.



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