Job Description
Job Brief:
Influencer Marketing Specialist is a marketing professional whose focus is placed on influential people who can impact potential buyers. Influencer Marketing Specialist execute influencer marketing projects across a diverse range of channels.
Responsibilities:
- Develop and execute influencer marketing strategies and creative campaigns
- Identify and build relationships with prominent influencers and thought leaders
- Attend relevant events for networking and business purposes
- Develop content ideas and write and curate content
- Research relevant industry experts, competitors, target audience and users
- Brainstorm new, creative approaches to influencer campaigns
- Keep abreast of emerging trends, technologies and influencers
- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels