Job Description
Job Overview
- We are seeking suitable candidates with enterprenurial spirit, and a can-do attitude to fill the vacant role in the hospitality arm of our Business as a Hotel Marketer.
- The Hotel Marketer is responsible for developing marketing strategies, co-ordinating and generating sales lead with the aim of maximizing the company’s revenues by Identifying new markets, business opportunities and managing same to increase sales revenue.
Responsibilities
- Effectively develop & promote efficient marketing strategies that will help promote hotel products & services in line with company objectives.
- Plan & coordinate all sales activities with the aim of maximizing the hotel's revenues by developing programs to increase occupancy and make profitable use of its facilities.
- Able to maintain awareness of the factors that influence the hotel industry and gain a deep understanding of the needs and attitudes of a hotel’s customers.
- Responsible for coordinating marketing and promotional activities to meet customer needs, working closely with other hotel staff to ensure customers satisfactory level is optimized.
- Have a clear understanding of the hotels business strategies, then set sales goals and determine action plans to meet those goals.
- Identify new markets and business opportunities and increase sales, and also implement all sales action plans.
- Conducts daily sales calls and arrange site inspection trips to hotels by corporate clients.
- Able to provide Quick and timely responses, immediate communication to stakeholders, and develop professional long term business relationships with the aim of driving customer loyalty.
- Always provide the highest quality of service to the customer.
- Execute and support the Administrative & Operational aspects of sales activities (e.g. generating proposal, Corporate Rate Application letter, writing contract, customer correspondence).
Key Performance Indicators:
- Business Development
- Lead Generation
- Client Relationship Management
- New Accounts/ Clients Acquisition
- Ability to Close Deals
- Brand Management & Promotion
- Product/ Service Knowledge
- Industry / Market Practices.
Requirements
- Level Required: Minimum of B.Sc or HND Degree, Membership of other certification is an added advantage, but not compulsory.
- Areas of study preferred: BSc/HND in Marketing or related field in similar role in related industries (Hospitality/ Travel Marketing/ PR)
- Experience: 10 + years’ experience in similar roles in related industries (Marketing/ Travel/ Hospitality)
- Business and Industry Knowledge
- Analytical Skills
- Proven sales experience
- Ability to multi-task and handle heavy workload
- Organized, detail-oriented and results driven.
- Ability to communicate and build relationships with all levels of the organization
- People and team players
- High degree of personal loyalty & integrity
- Act with integrity and inspire trust
- Self-starter and ability to work independently
- Entrepreneurial mindset.