Activations and Experiential Manager at Seven Up Bottling Company

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
116490
Job Views
64

Job Description






RESPONSIBILITIES




  • Developing, implement and drive brand experiential & customer marketing initiatives aligned with overall brand and marketing objectives.

  • Coordinate with sales, brand, and external agencies to ensure timely and effective activation of marketing campaigns.

  • Oversee the execution of in-store promotions, events, and other marketing activities, ensuring consistency with brand guidelines.

  • Assist in optimizing the spends for marketing activations, ensuring cost efficiency while maximizing impact.

  • Track and report on budget spend, providing regular updates to the Senior Brand Manager.

  • Monitor and analyze market trends, consumer behaviour, and competitor activities to inform activation strategies.

  • Conduct post-activation evaluations to measure effectiveness and gather insights for future campaigns.



REQUIREMENTS




  • A Bachelor Degree (B.Sc.) or HND in Marketing, Business Administration or any other related field.

  • Minimum of 2-3 years of work experience.

  • Excellent Communications Skill

  • Strong Interpersonal and People Management Skill



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