• Application Deadline:
• Position: Marketer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 1 - 3 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Job Descriptition

• We are seeking a creative and results-driven Real Estate Marketer to develop and implement marketing strategies that drive property sales and attract potential clients.


• The ideal candidate will have a strong understanding of digital and traditional marketing techniques, excellent communication skills, and a passion for real estate.


• This role will involve promoting properties, creating engaging marketing materials, and maintaining relationships with clients to build brand awareness and generate leads.

Key Responsibilities

Marketing Strategy and Execution:

• Develop and implement comprehensive marketing plans for properties and real estate services.


• Conduct market research to identify target audiences and trends.


• Create and manage advertising campaigns across various channels, including social media, email, print, and online platforms

Content Creation and Management:

• Design and produce marketing materials, such as property brochures, flyers, and promotional videos.


• Write compelling copy for property listings, social media posts, and email campaigns.


• Manage and update property listings on websites, social media, and real estate platforms.

Client Engagement and Lead Generation:

• Develop strategies to attract potential buyers, tenants, and investors.


• Respond to inquiries and schedule property viewings.


• Build and maintain a database of prospective clients and engage with them regularly to nurture relationships.

Brand Management:

• Promote the company’s brand and values through consistent messaging and creative campaigns.


• Collaborate with the team to ensure branding guidelines are adhered to in all marketing materials.

Performance Analysis:

• Monitor the performance of marketing campaigns using analytics tools (e.g., Google Analytics, social media insights).


• Provide regular reports on campaign results, lead conversions, and ROI.


• Adjust strategies based on data-driven insights to optimize marketing efforts.

Qualifications and Skills

• Education: Bachelor’s Degree in Marketing, Business Administration, Real Estate, or a related field.

Experience:

• Proven experience in marketing, preferably in real estate or a related industry (1 - 3 years).


• Familiarity with real estate markets, property trends, and buyer preferences. 

Technical Skills:

• Proficiency in digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, SEO, CRM software).


• Knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus. 

Soft Skills:

• Strong written and verbal communication skills.


• Excellent organizational and time management abilities. o Creative thinking and problem-solving skills.

Key Competencies:

• Ability to create engaging marketing campaigns that drive results.


• Strong negotiation and client relationship management skills.


• Familiarity with emerging marketing trends and technologies.


• Capacity to work independently and as part of a team.

Work Conditions:

• May involve travel to properties, client meetings, and industry events.


• Flexibility to work evenings and weekends when necessary to meet deadlines or attend open house.