• Application Deadline:
• Position: Head of Marketing and Brand Management



• Job Type Full Time



• Qualification BA/BSc/HND , MBA/MSc/MA



• Experience



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Role Overview

• Are you a dynamic and creative marketing professional with a passion for building and enhancing brand identity? Join our team as the Head of Marketing and Brand Management and lead our marketing efforts to new heights.


• As the Head of Marketing and Brand Management, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, customer engagement, and revenue growth. 


• You will oversee all aspects of marketing, including marketing communications, digital marketing, influencer marketing, event management, and brand development.

Key Responsibilities

• Develop and implement innovative marketing strategies to promote brand awareness and drive customer acquisition and retention.


• Lead the development of integrated marketing campaigns across various channels, including digital, social media, print, and events.


• Manage and mentor a team of marketing professionals, providing guidance and support to achieve marketing objectives.


• Collaborate with cross-functional teams to ensure alignment of marketing initiatives with overall business goals and objectives.


• Conduct market research and analysis to identify consumer trends, competitive landscape, and growth opportunities.


• Oversee the creation of compelling marketing content, including copywriting, graphic design, and multimedia assets.


• Cultivate and maintain relationships with key stakeholders, including media partners, influencers, and industry experts.


• Monitor and analyze marketing performance metrics to measure the effectiveness of campaigns and optimize marketing efforts.


• Stay informed about industry trends and best practices in marketing and brand management, continuously seeking opportunities for innovation and improvement.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field; Master's degree is a plus.


• Proven track record of success in marketing and brand management roles, with at least [insert number] years of experience.


• Strong leadership and management skills, with the ability to inspire and motivate a team.


• Excellent analytical and strategic thinking abilities, with a results-driven mindset.


• Outstanding communication and interpersonal skills, with the ability to effectively collaborate with internal and external stakeholders.


• Proficiency in marketing tools and technologies, including digital marketing platforms, CRM systems, and analytics tools.


• Creativity and innovation, with a passion for beauty and aesthetics.


• Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.


• Demonstrated ability to work under pressure and meet tight deadlines.

Personality Traits:

• Outgoing and confident, with a natural ability to connect with others.


• Analytical and strategic thinker, with a knack for problem-solving.


• Creative and innovative, with a flair for generating marketing ideas.


• Well-groomed and aesthetically oriented, with a love for beauty and design.


• Excellent verbal and written communication skills, with a fluid and persuasive communication style.