Digital Marketing / ICT Executive at Pan-Afric International Schools (PAIS)

Job Overview

Location
Lagos, Kogi
Job Type
Full Time
Date Posted
2 days ago

Additional Details

Job ID
119593
Job Views
25

Job Description






Job Summary




  • We require the service of a smart and eager to learn ICT Executive to manage and maintain the Schools nascent ICT & Digital Marketing infrastructure.



Responsibilities

As a ICT Executive you be in charge of:




  • Executing all digital marketing campaigns, including SEO/SEM, marketing database, email, social media and display advertising campaigns

  • Designing, build and maintaining the school's social media presence

  • Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

  • Identify trends and insights, and optimize spend and performance based on the insights

  • Collaborate with the ICT Business Consultant to brainstorm new and creative growth strategies

  • Collaborate with the ICT Business Consultant to create landing pages and optimize user experience and execute Search Engine Optimization strategies

  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

  • Maintain the School's Computer systems and Internet Facilities.

  • Maintain the Schools website. Learning Management System (LMS) and School Management System (LMS)

  • Maintain the School's Digital Marketing Assets.

  • Reporting directly to the School Administrator and the ICT Business Consultant.



Qualifications Required for the position




  • OND with ICT qualifications

  • 1 - 3 years proven work experience in ICT, Web Applications, digital marketing, networking

  • Experience in managing SEO/SEM, marketing database & Email/Social media campaigns

  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

  • Strong analytical and data-driven skills

  • Pay attention to details and has a teachable spirit

  • He or She must be residing around Benin City and too far from any of school locations.



Skills: 




  • Data Analysis

  • Content Creation

  • SEO & SEM

  • Social Media

  • Networking and Marketing Analytics. Etc.

  • Knowledge: Adobe Creative Suite Canva.



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