Job Description
Responsibilities
- Responsible for ensuring that the regional sales target monthly/quarterly/yearly is met unfailingly.
- Develop and execute strategies to achieve sales targets for each product line.
- Devise and implement a robust and cost effective Route-to-Market strategy for the Region.
- Develop new customer base and generate strategies that grow share of pocket, market share, and improved customers’ experience to drive growth of all product lines.
- Ensuring Top-of-Mind-Awareness for our products in the Open market, QSR, HORECA & other requisite channels with key focus on driving optimum end-user patronage and consumption.
- Supervise all Trade Market/Channel Development activities of the trade marketing /Sales Team.
Day to Day Management :
- To manage the day to day operations of the regional sales operation by providing guidance, encouraging team work.
- To deal with customer complaints/grievances and follow-up with technical team for resolution and support.
- To coordinate with internal and external parties at the appropriate levels to ensure smooth flow of interaction and transaction.
- To access the company/product SWOC/SWOT regularly to identify business growth opportunities, mitigate competitive threats, eliminate internal weakness and showcase our strength to grow sales volumes, market share and profitability.
Profitability &Sales Growth Targets :
- To ensure Sales Targets are achieved as per assigned product and region/key accounts wise via effective deployment and management of approved Strategy and Action plans.
Customer Relationship
- To maintain good customer data base, manage customer experiences, organize & facilitate various business meets/interface to successfully boost customers’ engagement.
- To monitor & report on stock inventories, storage ambience, product/SKU distribution and re-order level at agreed intervals.
People Management :
- Manage effective communication by setting individual targets, developing and motivating staff, providing formal and informal feedback on performance and training needs in order to maximize subordinate and department performance.
- To develop second line successor and drive performance through team to take up higher challenges.
Reporting
- To prepare all applicable reports accurately and on time in order to ensure that they match the functional requirements, in line with Company policies and standards.
- As a Regional Sales Manager you will have the opportunity to be our first impression on all prospective clients in the region.
- You will be required to traverse the distribution value chain enlisting discerning trade members into the Sales funnel with the intent to drivemarket growth & expansion.
- Intensive market research with focus on expanding the company's competitiveness by identifying competition activities and activatingproactive trade marketing support within the assigned territory.
Requirements
- Minimum of a first degree in Marketing, Business Administration, or other related fields
- MSc./MBA degree and/or relevant professional qualification is desirable and would be of added advantage
- Minimum of 10years relevant experience with at least 3years insimilar managerial role and organization
- Must have working experience in a Ball Food/ Cereal Company
More about you:
- Familiarity with Food channels across the select region
- Territory Management Skills (customer/outlet mapping, call/route plan, volume planning, Market Analysis).
- Proficiency in building and maintaining Strong Customer Relationship& Sales Team Leadership.
- Must possess good analytical and computing skills.
- You are able to present products and ideas with ease, confidence and persistence.
- You are not afraid to engage in the sales process and negotiation.