• Application Deadline: Mon, 25 Jul 2022 00:00:00 GMT
• Position: Digital Marketing Specialist


• Job Type Full Time


• Qualification


• Experience 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

JOB SUMMARY

• Meeting with the sales and marketing team to discuss digital marketing strategies.


• Designing and implementing online marketing strategies across all digital platforms.


• Managing the company’s social media platform and web advertising.


• Developing social media strategies.


• Identifying the latest trends and technology within the industry.


• Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.


• Assessing the online user experience and developing strategies to increase NPS.


• Maintaining customer communications with weekly reports, news articles, and industry guides.


• Monitoring and maintaining the media budget.


• Preparing and presenting digital marketing reports.

REQUISITE QUALIFICATIONS / EXPERIENCE

• Bachelor’s degree in marketing, communications or related field.


• Knowledge of the latest technology and trends within the industry, ideally proven by certificates of various (online) courses & trainings.


• Previous experience as a Digital Marketing Specialist with proven results


• Minimum of 5 years’ experience in similar position


• In-depth knowledge of digital marketing techniques.


• Experience with social media networking and advertising.


• Knowledge of digital marketing tools, SEO best practices, and brand exposure techniques.

REQUIRED SKILLS / ATTRIBUTES

•  Creative mindset to create content with a focus to achieve commercial results


•  At least intermediate skills in content creation with various tools such as Photoshop and video-editing tools


•  Excellent communication skills.


•  Advanced project-management skills.


• Good interpersonal skills.