• Application Deadline:
• Position: National Sales Manager



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 5 - 7 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Job Summary

• The National Sales Managerwill be responsible for developing and executing high-impact sales strategies to drive market expansion, revenue growth, and brand penetrationacross Nigeria. 


• This role requires an experienced sales leader with a deep understanding of the FMCG industry, particularly in snacks, peanut butter, cheeseball, and mayonnaiseproduct lines. 


• The ideal candidate will possess strong leadership, strategic planning, and business development skillsto enhance sales performance and maximize profitability.

Key Responsibilities

• Develop and implement a national sales strategy to achieve business growth and revenue targets.


• Lead, train, and motivate regional sales teamsto drive performance, ensuring targets are consistently met.


• Build and strengthen relationships with key distributors, retailers, and modern trade partnersto expand market presence.


• Conduct market research and competitor analysis, identifying trends, opportunities, and potential risks.


• Oversee pricing strategies, promotional campaigns, and trade marketing initiativesto maintain market competitiveness.


• Collaborate with the marketing team to ensure alignment between sales strategies and brand positioning.

Requirements

• Bachelor’s Degree in Business Administration, Sales, Marketing, or a related field.


• Minimum of 5 – 7 years in a senior sales role, preferably within the FMCG sector(Snacks, Peanut Butter, Cheeseball, Mayonnaise, or related categories).


• Proven track record in leading high-performing sales teams, managing distributors, and driving national sales growth.


• Deep understanding of consumer behavior, retail dynamics, and modern trade distribution in Nigeria.


• Strong ability to negotiate high-value contracts, manage key accounts, and foster strategic partnerships.


• Ability to interpret sales data, forecast trends, and implement growth-driven strategies.