• Application Deadline:
• Position: Brand, Marketing & Social Media Manager



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 5 - 8 years



• Location Lagos




• Job Field Media / Advertising / Branding 
  
  

Job Summary

• The Brand, Marketing & Social Media Manager will support the Director of Marketing in overseeing the company’s marketing and branding efforts.


• This role involves developing and implementing brand strategies, driving brand awareness, managing digital and social media marketing, and enhancing the estate’s reputation.


• The ideal candidate will ensure consistency across all marketing channels and effectively engage with target audiences.

Key Responsibilities

Brand & PR Strategy

• Develop and implement the company's brand and PR strategy.


• Define and maintain brand standards to ensure consistency across all communication channels.

Marketing & Content Management

• Develop and execute an annual marketing calendar incorporating events, seasonal campaigns, and promotions.


• Collaborate with in-house designers, social media coordinators, and marketing teams to develop creative campaigns.

Organic & Paid Social Media Management (Google & Meta Ads)

• Develop and implement a comprehensive social media strategy to drive engagement, brand awareness, and lead generation.


•  Manage all social media platforms (Instagram, Facebook, LinkedIn, etc.), ensuring consistent and engaging content.

Guest Experience & Community Engagement

• Oversee the experience curator portfolio to enhance the guest journey and overall estate experience.


• ​Develop initiatives to foster a sense of community and engagement among guests and visitors.

Requirements

• 5–8 years of experience in brand management, marketing, or social media roles.


• Strong expertise in brand strategy, digital marketing, and social media management.


• Experience in the hospitality, hotel, lodge, or resort industry is highly advantageous.


• Excellent copywriting, communication, and storytelling skills.


• Proficiency in social media platforms, content creation, and digital marketing tools.


• Strong analytical skills with the ability to track performance metrics and optimize campaigns.


•  High attention to detail, strong organizational skills, and the ability to manage multiple projects.


• Team leadership experience and ability to collaborate with multiple stakeholders.


• Proficiency in Microsoft Office Suite and marketing software/tools.


• Ability to work independently and thrive in a fast-paced environment while meeting deadlines.