Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 day ago

Additional Details

Job ID
122678
Job Views
24

Job Description






Klasha is looking for a creative and driven Marketing Associate to join our team. The Marketing Associate will play a pivotal role in supporting the execution of marketing strategies, campaigns, and initiatives aimed at enhancing brand visibility, generating leads, and driving customer engagement. This role requires a proactive individual who is skilled in content creation, market research, digital marketing, and data analysis.



Key Responsibilities:




  • Develop engaging marketing content including social media posts, newsletters, blogs, website content, and promotional materials.

  • Assist in designing marketing collateral and visuals in collaboration with the design team.

  • Manage social media platforms by creating, scheduling, and publishing content to drive audience engagement.

  • Monitor and analyze social media metrics to optimize campaigns and improve performance.

  • Assist in executing email marketing campaigns and building email lists.

  • Conduct market research to identify industry trends, target audience preferences, and competitor strategies.

  • Analyze marketing data to provide insights and recommendations for campaign improvements.

  • Assist in planning, coordinating, and executing marketing campaigns across multiple channels.

  • Track campaign performance and prepare reports to evaluate effectiveness and identify areas for improvement.

  • Assist in enhancing brand presence through various marketing initiatives.






Person Specification:




  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

  • 1-3 years of experience in marketing, advertising, or related roles. 

  • Understanding of digital marketing, content creation, social media platforms, and analytics tools.

  • Excellent communication and writing skills.

  • Proficiency in social media management tools and basic graphic design tools (e.g., Canva).

  • Analytical skills and attention to detail.

  • Ability to multitask, prioritize tasks, and work in a fast-paced environment.

  • Familiarity with SEO, Google Analytics, and email marketing tools is a plus



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