• Application Deadline:
• Position: Digital and Social Media Marketing Officer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience



• Location Lagos




• Job Field Media / Advertising / Branding 
  
  

Job Brief

• Our client is urgently hiring a Digital and Social media Marketing Officer to effectively engage with targeted virtual communities and network users. 


• The ideal candidate should possess a comprehensive understanding of various social media platforms and to optimize content for maximum engagement.

Job Duties / Responsibilities

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.


• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.


• Set up and optimize company pages within each platform to increase the visibility of company’s social content.


• Moderate all user-generated content in line with the moderation policy for each community.


• Create editorial calendars and syndication schedules


• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.


• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.

Requirements and Skills

• BS in Communications, Marketing, Business, New Media or Public Relations.


• Proven working experience in social media marketing or as a Digital Media Specialist.


• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills


• Demonstrable social networking experience and social analytics tools knowledge.


• Adequate knowledge of web design, web development, CRO and SEO.


• Knowledge of online marketing and good understanding of major marketing channels.


• Positive attitude, detail and customer oriented with good multitasking and organisational ability.


• Fluency in English.