Job Overview

Location
Lagos, Ekiti
Job Type
Full Time
Date Posted
11 months ago

Additional Details

Job ID
122997
Job Views
89

Job Description






Job Description




  • Strengthen the economic livelihoods of rural women by developing and scaling income-generating programs.

  • Implement strategies to enhance digital and social media marketing for products made by rural women.

  • Utilize digital marketing tools to improve product visibility, brand positioning, and market access.

  • Identify and establish market linkages to expand sales and business opportunities.

  • Develop and execute strategies that increase access to finance, training, and resources for women entrepreneurs.

  • Provide training on bookkeeping and business development to enhance financial management skills and ensure that women entrepreneurs can effectively track income, expenses, and profitability.

  • Work closely with the finance team to develop a structured growth and market access strategy, incorporating financial planning, pricing models, and sustainable business scaling approaches.

  • Support women in improving financial literacy, budgeting, and investment planning to ensure long-term business success.

  • Work closely with rural women to improve product quality, branding, and packaging for competitive market positioning.

  • Partner with the communication team to promote success stories and expand awareness of our programs.

  • Conduct research to assess economic growth trends and refine program strategies.

  • Monitor and evaluate the impact of economic empowerment initiatives, ensuring measurable outcomes.

  • Facilitate community-based training on business development, digital literacy, and market access.

  • Prepare periodic reports on program performance, tracking key economic indicators and impact metrics.



What They Expect from the Candidate

The ideal candidate should have:




  • A Bachelor’s Degree in Economics, Business, Social Sciences, Business Development, Development Studies, or a related field.

  • At least three years of experience in economic development, entrepreneurship, digital marketing, or program management.

  • Strong knowledge of digital marketing tools, including social media management, e-commerce platforms, and online advertising.

  • Experience in bookkeeping and working collaboratively with finance teams to develop and implement growth and market access strategies that drive economic sustainability.

  • Proven experience in developing market strategies for rural or small-scale businesses.

  • Ability to create and manage partnerships for market access and financial inclusion.

  • Excellent research, analytical, and reporting skills.

  • Passion for women’s economic empowerment and rural development.



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