• Application Deadline:
• Position: Marketing Associate



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 1 - 3 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Role Summary

• The Marketing Associate will play a pivotal role in supporting the execution of marketing strategies, campaigns, and initiatives aimed at enhancing brand visibility, generating leads, and driving customer engagement.


• This role requires a proactive individual who is skilled in content creation, market research, digital marketing, and data analysis.

Job Responsibilities 

• Develop engaging marketing content including social media posts, newsletters, blogs, website content, and promotional materials.


• Assist in designing marketing collateral and visuals in collaboration with the design team.


• Manage social media platforms by creating, scheduling, and publishing content to drive audience engagement.


• Monitor and analyze social media metrics to optimize campaigns and improve performance.


• Assist in executing email marketing campaigns and building email lists.


• Conduct market research to identify industry trends, target audience preferences, and competitor strategies.


• Analyze marketing data to provide insights and recommendations for campaign improvements.


• Assist in planning, coordinating, and executing marketing campaigns across multiple channels.


• Track campaign performance and prepare reports to evaluate effectiveness and identify areas for improvement.


• Ensure consistent brand messagingacross all marketing materials and platforms.


• Assist in enhancing brand presence through various marketing initiatives.


• Work closely with the marketing team, sales department, and external agencies to ensure alignment of marketing objectives.

Person Specification

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.


• 1-3 years of experience in marketing, advertising, or related roles.


• Understanding of digital marketing, content creation, social media platforms, and analytics tools.


• Excellent communication and writing skills.


• Proficiency in social media management tools and basic graphic design tools (e.g., Canva).


• Analytical skills and attention to detail.


• Ability to multitask, prioritize tasks, and work in a fast-paced environment.


• Familiarity with SEO, Google Analytics, and email marketing tools is a plus.