• Application Deadline: Fri, 5 Aug 2022 00:00:00 GMT
• Position: Senior Marketing Services Coordinator (Brand & Stakeholder Management)


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 7 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Grade Level: Assistant Manager – Deputy Manager

Industry: Financial Services

Responsibilities

• Develop creative marketing communication strategies, plans and approaches to market products, services, and initiatives


• Position corporate and product brands for leadership, reach in the marketplace; and to generate high probability sales leads.


• Champion the articulation of the brand strategy in line with overall organizational objective.


• Continuously plan and execute brand engagement activities across digital and physical media.


• Manage and ensure top-notch content development for both online and offline channels.


• Serve as the custodian of the corporate brand image ensuring consistent projection of the company across all spheres of the business.


• Ensure all internal and external communications are consistent with the company’s brand positioning


• Oversight for all technical, creative and content production


• Keep abreast of local and global best practices and make recommendations on how they impact the brand


• Ensure that individual/teamwork and attitude reflect the tenets of the organization’s culture and values.


• Provide input to the budgeting process for strategic/tactical marketing planning.


• Support the implementation of strategic through the line marketing activities including all internal communications, media and agency relations, branding, events and sponsorships, merchandise management, corporate and industry/policy initiatives


• Support the development of brand strategies and marketing plans across designated SBUs and subsidiaries.


• Enforce brand consistency and drive brand quality across all platforms


• Execute assigned businesses’ marketing plans/activities in addition to budget scheduling efficiencies


• Liaise with Market Operations to ensure stakeholders requirements are clearly understood and delivered within stipulated SLAs


• Undertake, on a periodic basis, competitive activity tracking a well as actionable intelligence reports and developing appropriate the response


• Maintain the security of all information entrusted with, and ensure full compliance with all principles and policies in IS Handbook


• Supervise assigned marketing services executives to ensure that objectives are met.


• Contribute to the overall achievement of the organization’s mission & vision.


• Any other related responsibilities are required as assigned

Required Competencies:

• Excellent understanding of marketing tools & techniques across the different communication channels


• Proven and vibrant network of media and PR contacts


• Good knowledge and understanding of strategic branding and marketing concepts, principles, and practices.


• Hands-on experience in leading a team


• Analytical and problem-solving skills


• Excellent oral and written communication skills


• Good report writing and presentation skills


• Judgment and decision-making ability

Requirements:

• B.Sc. in Marketing, Communication, Media, or related discipline


• Minimum of Seven (7) years’ post-qualification experience in a similar role


• Good understanding of different channels of communication


• Hands-on experience in leading a team