Marketing Manager at Aeroport Travels and Tours Limited (ATTL)

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
11 months ago

Additional Details

Job ID
123611
Job Views
121

Job Description






Job Summary




  • The Marketing Manager will be responsible for developing and implementing strategic marketing initiatives that enhance brand awareness, drive customer engagement, and increase sales.

  • This role requires a creative and analytical mindset to execute online and offline marketing campaigns effectively.



Key Responsibilities

Marketing Strategy & Execution:




  • Develop and implement marketing strategies to align with business goals.

  • Oversee the execution of digital and traditional marketing campaigns, including social media, email marketing, SEO/SEM, and print advertising.

  • Manage brand positioning, ensuring consistent messaging across all channels.

  • Create engaging marketing content for corporate collateral, website, blogs, and social media.

  • Collaborate with agencies, vendors, and internal teams to develop compelling marketing materials.



Sales & Lead Generation:




  • Develop marketing campaigns to attract and retain customers.

  • Work closely with the sales/marketing team to create sales-ready tools and messaging.

  • Conduct market research and analyze trends to identify business opportunities.

  • Track and measure marketing campaign effectiveness, providing insights and recommendations.



Project Management:




  • Manage multiple marketing projects, ensuring deadlines, budgets, and quality standards are met.

  • Oversee creative production, including graphic design, video production, and web development.

  • Maintain marketing reports, analyze performance, and optimize strategies accordingly.



Requirement




  • Candidates should possess a Bachelor's Degree / HND with 3 - 4 years experience.



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