• Application Deadline:
• Position: Business / Digital Strategy Manager



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 2 - 4 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Job Summary

• Digital Strategy Development: Collaborate with senior management team to define digital strategies aligned with company goals.


• Content Strategy: Develop content plans for website, social media, email marketing, and other digital channels to promote and advertise the brand effectively.


• Digital Marketing: Oversee and manage paid campaigns (SEO, SEM, and relevant social media channels) to expand reach and acquire leads.


• Analytics & Reporting: Monitor and analyze digital performance metrics, providing insights to improve campaigns and conversions.


• Competitive Analysis: Conduct competitor analysis to identify opportunities, optimizations, and threats in the digital landscape.


• User Experience Improvement: Identify and implement digital tools & technologies to streamline processes and enhance online user experiences


• Strategic Partnerships: Identify strategic alliances and partnerships to help drive brand presence and growth


• Relationship Management: Develop strong relationships with key clients and existing teams to ensure alignment in brand strategy across all platforms.


• Cross-Department Collaboration: Work with internal teams (marketing, sales, operations, finance, etc.) to ensure consistent brand messaging and synergy across channels.


• Risk Management: Assess potential risks and advise strategies tomitigatethem.


• Managing budgets related to the business development activities


• Identifying new strategies for brand expansions and diversification.


• Building a strong network within the industry for expansion of services.


• Overseeing all operations and services in the Business Development Unit, ensuring a culture of consistency.

Qualifications

• Interested candidates should possess a Bachelor’s Degree with 2 - 4 years work experience.