Retail Distribution Manager at Wemy Industries Limited

Job Overview

Location
Lagos, Sokoto
Job Type
Full Time
Date Posted
10 months ago

Additional Details

Job ID
124783
Job Views
132

Job Description






Job Summary:




  • The Retail Distribution Manager will be responsible for overseeing and managing the distribution of products to retail outlets across assigned territories. This role ensures product availability, effective channel management, optimal route planning, and strong relationships with retailers and distributors to drive sales performance and market penetration.



Key Responsibilities:




  • Develop and execute retail sales strategies to drive market penetration and increase sales volume.

  • Identify new business opportunities, expand retail distribution, and grow the customer base.

  • Achieve and exceed sales targets within assigned territories.

  • Monitor and analyze market trends, competitor activities, and consumer demand to enhance sales strategies.

  • Establish and maintain strong relationships with retailers, distributors, and key accounts.

  • Negotiate contracts, pricing, and promotional agreements with retail partners.

  • Ensure effective in-store merchandising and visibility of diaper products.

  • Work with marketing teams to implement promotional campaigns and trade activations.

  • Track sales performance and provide regular reports to management.

  • Collaborate with supply chain teams to ensure adequate stock availability and timely replenishment.

  • Conduct training sessions for retail staff and distributors on product knowledge and sales techniques.

  • Address and resolve any issues affecting retail sales performance.

  • Develop strong relationships with key decision-makers in retail outlets.

  • Gather customer feedback and provide insights for product improvements.

  • Handle customer complaints and ensure high levels of satisfaction.



Requirements:




  • A Bachelor's degree in Business Administration, Sales, Marketing, communication or a related field.

  • Minimum of 3-5 years of experience in retail sales or business development, 

  • Hygiene product sales experience is preferred.

  • Excellent Communication, negotiation, and interpersonal skills.

  • Proficient in all Microsoft Office applications.

  • Proven track record of meeting or exceeding sales targets.

  • Strong knowledge of retail distribution networks and trade marketing

  • Outstanding negotiation and consultative sales skills

  • Strong analytical and problem-solving skills.



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