X (Twitter) Handler at SycamoreNG

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
10 months ago

Additional Details

Job ID
124864
Job Views
84

Job Description






Requirements

Content Creation & Curation:




  • Develop and execute a content calendar for Twitter, aligning with SycamoreNG’s branding and marketing goals.

  • Craft compelling tweets, threads, polls, and multimedia content (images, videos, GIFs) to boost engagement.

  • Monitor trending topics and leverage them to enhance brand visibility (e.g., hashtags, viral challenges).



Community Engagement & Growth:




  • Actively engage with followers, influencers, and industry leaders to build a loyal community.

  • Respond to mentions, DMs, and comments in a timely and brand-appropriate manner.

  • Collaborate with the marketing team to run Twitter Spaces, AMAs (Ask Me Anything), and live Q&A sessions.



Analytics & Performance Tracking:




  • Track KPIs (impressions, engagement rate, follower growth) using Twitter Analytics or tools like Hootsuite/Sprout Social.

  • Provide monthly reports on performance metrics and suggest improvements.



Crisis Management & Brand Reputation:




  • Monitor conversations about SycamoreNG and address misinformation or negative feedback professionally.

  • Escalate critical issues to the PR/Communications team when necessary.



Collaboration & Campaigns:




  • Work with designers, copywriters, and marketers to create cohesive campaigns.

  • Promote blog posts, product launches, and events via Twitter.



Job Requirements & Person Specification




  • Strong familiarity with the Twitter platform and its unique tone, features, and culture (particularly within the Nigerian fintech and tech space)

  • Exceptional written communication skills, with the ability to adapt tone from professional to casual depending on context.

  • Ability to identify and act on trends quickly and appropriately.

  • Experience managing a professional or personal Twitter account with notable engagement.

  • Excellent judgment in handling public conversations, including handling negative feedback or online criticism.

  • Highly creative, proactive, and comfortable working in a fast-paced, dynamic environment.

  • Previous experience managing social media for a brand, agency, or influencer account.

  • Familiarity with social media management tools such as TweetDeck, Hootsuite, Buffer, Notion, or Sprout Social.

  • Basic design skills using Canva, Figma, or other creative tools.

  • A good understanding of marketing metrics and social listening tools.



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