• Application Deadline:
• Position: Marketer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 2 - 4 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Key Responsibilities

• Conduct market research to identify customer needs, preferences, and emerging trends.


• Analyze competitors, pricing strategies, and distribution models to identify growth opportunities.


• Develop and execute marketing campaigns to promote products across various channels (digital, retail, B2B, etc.).


• Coordinate in-store promotions, product displays, and merchandising activities.


• Support brand positioning efforts and ensure consistency in messaging across all marketing materials.


• Assist in the development of packaging, labels, and promotional materials in alignment with brand guidelines.


• Manage content creation and engagement across digital platforms (e.g., social media, email, website).


• Monitor and report on the performance of digital campaigns and suggest improvements.


• Collaborate with the sales team to develop promotional tools and sales kits.


• Participate in customer outreach programs, trade shows, and retail activations.


• Track marketing KPIs such as reach, engagement, conversion rates, and ROI.


• Prepare regular reports and provide insights for strategic decision-making.

Qualifications & Experience

• Bachelor’s Degree in Marketing, Business Administration, or a related field.


• 2–4 years of marketing experience, preferably in FMCG or consumable goods sectors.


• Proficiency in digital marketing tools and social media platforms.


• Experience with marketing analytics and CRM systems is an advantage.


• Strong communication, creativity, and organizational skills.