Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
9 months ago

Additional Details

Job ID
127957
Job Views
119

Job Description






Job Description




  • We are seeking to hire a Digital Marketer who will be responsible for developing and executing online marketing strategies to promote the company’s real estate properties and services.

  • This role involves managing digital platforms, generating quality leads, improving online visibility, and driving engagement to support property sales and rentals.



Job Responsibilities




  • Develop and execute digital marketing campaigns across social media, email, SEO, and paid ads to generate property leads.

  • Create engaging content (videos, graphics, listings, blog posts) tailored to the real estate market and buyer personas.

  • Ensure regular updates with current property listings, blog posts, and promotional content.

  • Run targeted Facebook, Instagram, Google Ads, and YouTube campaigns to promote new listings, open houses, and special offers.

  • Optimize website and landing pages for search engines (SEO) to increase organic traffic.

  • Manage and grow the company's social media presence (Instagram, Facebook, LinkedIn, TikTok, Twitter).

  • Design and manage email marketing campaigns using platforms like Mailchimp or Zoho Campaigns.

  • Monitor digital metrics (e.g., reach, engagement, conversions, click-through rates) and prepare monthly performance reports.

  • Stay up to date with digital trends and tools to maintain a competitive edge in online property marketing.

  • Collaborate with the sales team to ensure alignment between lead generation efforts and conversion strategy.

  • Capture and edit photos/videos of property listings when necessary or coordinate with content creators and agencies.

  • Ability to build Sales Funnel to generate leads



Job Qualification




  • Bachelor's Degree in Marketing, Communications, Digital Media, or a related field.

  • Minimum of 2 years of hands-on experience in digital marketing; real estate marketing experience is a strong advantage.

  • Proficient in digital tools such as Meta Business Suite, Google Ads, Google Analytics, Canva, Mailchimp, and basic video editing tools.

  • Strong understanding of social media algorithms, SEO, and online lead generation.

  • Excellent communication, content writing, and visual storytelling skills.

  • Self-driven, creative, and results-oriented.

  • Ability to work under pressure and meet deadlines in a fast-paced environment.



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