• Application Deadline:
• Position: Product Marketer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 5 years



• Location Lagos




• Job Field Procurement / Store-keeping / Supply Chain 
  
  

• We're looking for a Product Marketer to lead positioning, messaging, and go-to-market efforts for our business banking solutions targeting enterprise customers.


• In this role, you'll craft compelling narratives, enable sales teams, and drive the successful launch and adoption of new features across key verticals.


• You'll work closely with Product and Sales to help enterprise businesses understand the value of our products and convert strategic opportunities into long-term wins. If you’re a hands-on marketer with fintech or B2B experience and a strong grasp of enterprise buyer behaviour, we’d love to hear from you.

Responsibilities

• Develop clear, differentiated messaging and positioning for each product within our business banking suite


• Tailor messaging strategies for specific enterprise verticals and ensure consistency across all customer-facing content


• Own go-to-market strategy and execution for new enterprise products and features.


• Partner with Product and Sales to launch and scale new offerings to specific enterprise prospects.


• Train Account Managers to effectively position and sell our products to large businesses.


• Collaborate on custom pitches and value narratives, and create sales decks, pricing guides and playbooks


• Track competitive offerings and market gaps to inform product positioning, sales strategy and opportunities for new product or features


• Run win/loss analyses and customer interviews to uncover insights on enterprise decisions


• Highlight key proof points that demonstrate product value to enterprise audiences.

Requirements

• 5+ years in product marketing, ideally in fintech, or enterprise B2B


• Proven track record of launching and scaling enterprise-focused products or features.


• Good understanding of enterprise buyer behaviour and vertical-specific messaging.


• Hands-on experience creating go-to-market plans, sales tools, and marketing collateral.


• Data-driven and able to turn insights into strategy


• Familiarity with enterprise banking, payments, POS, or financial operations


• Excellent project management and execution skills

Desired Skills and Experience

• 5+ years in product marketing, ideally in fintech, or enterprise B2B


• Proven track record of launching and scaling enterprise-focused products or features.


• Good understanding of enterprise buyer behaviour and vertical-specific messaging.


• Hands-on experience creating go-to-market plans, sales tools, and marketing collateral.


• Data-driven and able to turn insights into strategy


• Familiarity with enterprise banking, payments, POS, or financial operations


• Excellent project management and execution skills