• Application Deadline:
• Position: Marketer



• Job Type Full Time



• Qualification NCE , OND , Secondary School (SSCE)



• Experience



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Job Description

• Our client seeks to hire a dynamic and results-driven Marketing Executive to drive sales through both fieldand digital marketing strategies.


• The ideal candidate will develop and execute marketing campaigns, build brand awareness, and generate leads for our renewable energy solutions.


• This role requires expertise in both offline and online marketing techniques to effectively engage customers and drive business growth.

Key Responsibilities

• Conduct market research to identify target customer segments, industry trends, and competitive landscape.


• Analyse customer needs and preferences to develop targeted marketing strategies and campaigns.


• Generate leads through various channels, including cold calling, networking, and attending industry events and trade shows.


• Follow up on leads and inquiries to qualify prospects and schedule meetings Identify and pursue new business opportunities to generate leads and increase sales revenue


• Build and maintain relationships with potential clients, understanding their business requirements and offering tailored solutions.


• Collaborate with internal teams, including sales, operations, and customer service, to ensure alignment of marketing activities with business objectives.


• Develop and implement digital marketing campaigns across social media, email, website, and search engines to generate leads and sales.


• Utilize SEO, Google Ads, and PPC strategies to enhance online visibility and attract potential customers.


• Track and analyze marketing performance using analytics tools, providing reports and recommendations for improvement.


• Plan and execute offline marketing strategies, direct mail, flyers, and brochures.


• Conduct field marketing campaigns, including door-to-door sales, presentations, and in-person customer engagement.


• Identify and pursue new business opportunities through both online and offline channels.


• Engage with potential customers, understand their needs, and recommend suitable renewable energy solutions.


• Follow up on inquiries, nurture leads, convert leads into actual sales.and maintain customer relationships to encourage repeat business.


• Build and maintain relationships with media outlets, influencers, and industry stakeholders to increase brand awareness.

Requirements

• Educational background: SSCE, OND, NCE


• Proven experience in both traditional and digital marketing, preferably in the renewable energy sector.


• Knowledge of SEO, Google Ads, social media advertising, and email marketing.


• Excellent communication, negotiation, and relationship-building skills.


• Ability to analyze market trends and develop effective marketing strategies.


• Willingness to engage in field marketing activities and attend industry events.


• Proficiency in digital marketing skills is a plus.