Brand Communications Associate at Hempawa Consult

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
6 days ago

Additional Details

Job ID
129939
Job Views
26

Job Description






Responsibilities




  • Conduct consumer and market research

  • Identify how our brand is currently positioned in the market and design a research-based brand strategy

  • Manage a team of marketing people working on brand initiatives

  • Meeting with clients and working with colleagues across multiple departments

  • Managing projects through various stages of development

  • Maintaining relationships with company stakeholders

  • Managing budgets to support branding efforts

  • Organizing and travelling for events such as product launches, marketing campaigns, project briefs, exhibitions and photo shoots

  • Lead creative development to motivate the target audience to “take action”

  • Establish performance specifications, cost and price parameters, market applications and sales estimates.

  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs

  • Monitor market trends, research consumer markets and competitors’ activities, oversee new and ongoing marketing and advertising activities

  • Monitor product distribution and consumer reactions.



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